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AN ALL-WHITE AND DRY SNUS
OMNI is made with a patented technology and comprises a blend of cellulose, less tobacco than traditional snus products and approved food additives packed in All White portion pouches. With a lower proportion of selected light tobacco combined with an All-White pouch, OMNI portions are whiter than traditional White Portion snus.
OMNI has a small, thin and All White portion that is dry, but delivers a fast and rich taste of peppermint or licorice when moistened under the lip.
The portions are completely dry, which means it might take a few seconds before the user experiences the nicotine effect and a rich taste of peppermint or licorice. An OMNI portion with normal strength contains 3 mg nicotine and gives about the same nicotine experience as an original General Portion. A Strong OMNI portion has 6 mg nicotine which is equal to an Extra Strong snus product.
Original Portion is made essentially of tobacco and has a moist surface for a quick and strong release of flavor and nicotine. The tobacco is packed into portions and is then moistened in the production process.
White Portion is also made by tobacco, but has a drier surface and a high moisture content with low drip. It gives a slower, but more even flavor and nicotine release.
ALL WHITE PORTION
All White portions (OMNI) comprise a blend of cellulose and a lower proportion of selected light tobacco than in traditional snus. Due to the lower proportion of tobacco combined with the All-White pouch, OMNI portions are whiter than traditional White Portion snus.