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Start page News Farewell to XR Grov and XR General Salmiak

Farewell to XR Grov and XR General Salmiak

XR Grov and XR General Salmiak discontinues

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To make room for new products, we discontinued XR Grov and XR General Salmiak during the month of January 2017.

GROV will still be available in the Original, White and Loose formats. The Swedish Match range offers Kaliber White Salmiak as an alternative for XR General Salmiak users.

November 9

DO YOU DARE?

G.4 – redefining white G.4 is the new generation of snus - a modern alternative for adult nicotine and tobacco users. With G.4 you can enjoy a smoke-free nicotine experience: Superfresh.Superwhi...

October 21

G.4 GREEN FLOW

G.4 Green Flow is a new and innovative All White Snus product infused with CBD.It offers a new consumer experience by combining CBD and Nicotine in an All White pouch together with a fresh and soothin...

June 13

CONGRATULATIONS SWITZERLAND!

– The highest Swiss court has ruled that the snus ban in Switzerland is unconstitutional. The ruling is a victory for common sense. It determines that legislation must be based on facts and scie...

June 11

G.4 FIZZY!

We are now launching G.4 FIZZY — a brand-new All White product with a fruity flavor and bubbly sensation when placed under the lip. The seventh product under the G.4 brand is a cocktail of lemon...

April 16

GÖTEBORGS RAPÉ IS TURNING 100 YEARS!

XR Göteborgs Rapé Sparkling is the latest addition to the XR GR family and marks that one of our biggest brands - Göteborgs Rapé - is having its 100th anniversary this year. Th...

January 29

G.3 LOAD SUPER STRONG

G.3 LOAD SUPER STRONG is the newest addition to the Swedish Match SUPER STRONG series. G.3 LOAD SUPER STRONG is an extension of the G.3 VOLT and G.3 WIRE SUPER STRONG launches. G.3 LOAD is 30% stronge...

January 29

G.4 FU:ZN Slim All White

We are adding another entirely white snus to the Swedish Match G.4 series: G.4 FU:ZN Slim All White, a strong all-white snus with the flavor of green apple and spearmint. G.4 FU:ZN Slim All White is e...

November 10

General Blended by Hernö Gin

Together with Sweden’s first dedicated gin distillery, Hernö Gin, we’re now launching a new limited-edition snus. The light and spicy snus comes in the White format. General Blended by Hernö Gin is a ...

November 8

G.4 Blizzard

Now comes an All-White, strong snus that doesn’t renounce the feeling of a traditional snus. G.4 Blizzard Slim All White is not only an All White and Extra Strong Snus – it also gives an icy feeling u...

April 24

GÖTEBORGS RAPÉ WHITE STRONG

Now, almost 100 years after the first can, we’re launching a stronger version of Göteborgs Rapé – Göteborgs Rapé White Large Strong. Göteborgs Rapé is one of Swedish Match’s classic brands and its fla...

April 21

FAREWELL TO THE LAB 24

In April 2017, we stopped producing The LAB 24 Mint Licorice to make room for new products and updated versions of our other brands. As an alternative to The LAB 24, users can switch to G.3 Purple Lic...

March 20

G.3 VOLT SUPER STRONG

G.3 VOLT is Swedish Match’s strongest snus. A Slim Portion snus, packed with 30% more nicotine than G.3 Extra Strong and offering 20% less drip. The portion comes in our discrete Slim Dry White format...

January 19

PRESENTING KALIBER+

We have made a snus with a richer flavor, higher nicotine content and plumper portions than the standard Kaliber. We named this latest addition Kaliber+. Kaliber+ will be launched in two versions: Ori...

January 12

G.3 WHITE SUPER SLIM

G.3 Super Slim was one of last year’s new releases. Swedish Match is now launching a new version that has a more neutral tobacco taste. Summer 2016 marked the launch of G.3 Super Slim – a snus that is...

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Farewell to XR Grov and XR General Salmiak

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