How should the dates be interpreted?

The date codes on the bottom of the can are the manufacturing date and best-before date. For example, the manufacturing date 11FEB2013 stands for February 11, 2013. The best-before date 01JUL2013 stands for July 1, 2013. Other characters (for example, 13015K6013) indicate a specific batch number for the snus blend from processing and production codes. This is information for the production plant so that they can trace the production tool in the event of product returns.